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Chanvre Hemp

A CASE STUDY

I was asked to develop a full brand and marketing campaign for Chanvre hemp’s Hemp Beauti line. This line started with Shampoo and Conditioner with a core ingredient of Hemp. It’s natural qualities custom mixed to be extremely gentle adding nutrition to skin and hair. We created several variations before landing on this high end look.

Since the product is sold in Canada, the name Chanvre Hemp’s name is created from the word “Hemp” in French and then in english. Hemp Beauti was used to re-enforce the idea of how hemp could be used for beauti products. Hemp needs a darker bottle and it is also great to give the feeling of high quality. We were very excited with the reception that the product packaging got.

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Product and Model video creation

Chanvre Hemp’s Beauti Power Video

Chanvre hemp’s benefits help your hair shine.

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Hemp & Rosemary Mint Shampoo – Conditioner. 3D bottle rendering.

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Model Photography with Shampoo bottle. Credit to Eva.

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1000mg CBD Tincture Skin Treatment. To encourage well balance skin. Bottle mockup.

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Social Media marketing campaign included Facebook and Instagram

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Web site design and implementation. Made to conform to fit computer screens, tablets and mobile phones.

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Multiple sales sheets and ads were created

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